International Mac Podcast

According to analyst Shaw Wu from American Technology Research, the next version of Apple TV that comes out will include DVR functionality.

Let me take a moment here to say: DUH!

Doing this would bring the Apple TV from a plaything that most people overlook, to a device that would give Apple a huge bump in the general consumer market. It would also give El Jobso and Co. a new way to generate income, a la Tivo’s embedded ads.

Again, I say: DUH!